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Tour Dates and Ticket Info Now Available Straight from Google

Published by: Dave Simmons on 16th Jan 2015 | View all blogs by Dave Simmons
Tour Dates and Ticket Info Now Available Straight from Google 

Google introduced a change to its search website Thursday that will make it easier for music fans to find tour dates and retrieve ticket information.  In the past, fans searching for tour dates would have to type in “Soundgarden Tour Dates”, for example, and then click on one of the results to obtain the info they wanted.  As of Thursday, tour dates and ticket info will be displayed on the Google site.  The Mountain View, California-based tech giant has reportedly been working on the process for several years.  In addition to finding and negotiating with partners on the tour dates feature, they've also been developing HTML code and a widget to allow partner sites to feed the information directly into Google results.
According to a report from Billboard, Google's partners for tour date info include BandPage, BandsInTown, GigPress and SongKick; while ticket info will be supplied by AXS, ShowClix, TicketFly and TicketWeb.  A spokesman for Google noted that tour date and ticket info will mainly be supplied on the website for larger acts on stadium tours, and won't be available for smaller artists on club tours, though the company will continue to work on improving the feature and providing info for smaller artists.



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