Apple Once Again Absent at CES
Apple Once Again Absent at CES
Perhaps the most curious fact concerning the upcoming 2011 International Consumer Electronics Show is the lack of a presence by Apple Inc. This despite the fact that the company's iPad is perhaps the most important new product for an industry striving to excite customers. Sales of the tablet computer have been outstanding since its April release, and the whole industry has been hard at work developing their own slate-style computing devices ever since.
With the iPad, Apple finally broke through with a tablet, which dozens of companies have tried to develop for two decades with little success. Apple, as company policy, doesn't participate at industry trade shows. When it has a new product to unveil, it simply stages its own events.
But nearly every other major player in the tech field will be in Las Vegas this week, many of them unveiling new tablet computers designed to compete with the iPad. Some of the bigger names expected to unveil tablets are Dell and Motorola. These companies, insiders say, will have a hard time catching Apple in the market any time in the next few years.
Apple reportedly sold 7.4 million iPads in the first six months following its release. Those numbers mean the device is already outselling the company's Mac computers, though fall short of competing with its iPods or iPhones. Analysts estimate that the company sold another 6.1 million iPads in the holiday quarter, as a number of retailers who don't normally carry electronics, such as TJ Maxx, sold the device.
Perhaps the most curious fact concerning the upcoming 2011 International Consumer Electronics Show is the lack of a presence by Apple Inc. This despite the fact that the company's iPad is perhaps the most important new product for an industry striving to excite customers. Sales of the tablet computer have been outstanding since its April release, and the whole industry has been hard at work developing their own slate-style computing devices ever since.
With the iPad, Apple finally broke through with a tablet, which dozens of companies have tried to develop for two decades with little success. Apple, as company policy, doesn't participate at industry trade shows. When it has a new product to unveil, it simply stages its own events.
But nearly every other major player in the tech field will be in Las Vegas this week, many of them unveiling new tablet computers designed to compete with the iPad. Some of the bigger names expected to unveil tablets are Dell and Motorola. These companies, insiders say, will have a hard time catching Apple in the market any time in the next few years.
Apple reportedly sold 7.4 million iPads in the first six months following its release. Those numbers mean the device is already outselling the company's Mac computers, though fall short of competing with its iPods or iPhones. Analysts estimate that the company sold another 6.1 million iPads in the holiday quarter, as a number of retailers who don't normally carry electronics, such as TJ Maxx, sold the device.
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